Product Design Manager
As part of the Facebook mission of building community and bringing people together, the team focused on incubating new Music products as Music is a natural connector across languages and culture.
The team of 8 designers developed new products across multiple new areas in the Facebook App and creators suite, from a dedicated Music video destination, to Spotify partnership where users could listen to music shared right inside the Facebook app, promoting music videos releases for artists via the creators console and innovative interactive expression tools with short form video and posting formats.
Overall these products resulted in additional incremental time spent in the app, strengthened engagement with younger audiences, a key demographic to the business, and stronger connections between people.